The much awaited i3 program supported by MetLife Foundation saw its official unveiling on September 24, 2018. The grand launch event was attended by the honorable Minister of Post, Telecommunication and Information Technology Mr. Mustafa Jabbar and 100+ industry experts from the digital financial service domain. The i3 program stands for Innovate, Implement, Impact, and aims to bring meaningful financial inclusion in Bangladesh. The initiative seeks to utilize digital technology and uncover the needs, aspirations, and behaviors of low- and moderate-income (LMI) people.